
Amidst the hustle and bustle of Geylang, where shop lights are bright and the aroma of food fills the night air, sits a durian shop that has quickly attracted the attention of true durian lovers, Durian SG Prime. This is not only because of the exceptional quality of its durian, but also because of something increasingly rare in the culinary world: honesty.
Durian SG Prime Reviews
Durian SG Prime doesn’t just sell durian. They build trust. Founded by a group of local durian lovers who are also Singaporeans, SG Prime exists with one primary mission: to provide premium durian that is fresh, honest, and transparent.
Unlike some vendors who rely on durian mix-ups and claim high quality when it doesn’t meet expectations, Durian SG Prime stands on the other side. They treat their customers like family: with honesty, warm service, and uncompromising quality.
Durian Quality: Authentic & Premium Mao Shan Wang
One of the main stars of Durian SG Prime is the legendary durian from Pahang: Mao Shan Wang (MSW). Also known as the “King of Durians,” Mao Shan Wang offers thick, golden-yellow flesh with a complex bittersweet flavor and a smooth, creamy texture.

What makes MSW durian from SG Prime different?
- Clear Origin: All MSW durians are imported directly from Pahang, Malaysia, from their carefully selected fields.
- Daily Delivery: Durians are delivered fresh daily. They are not stored overnight or frozen.
- No Manipulation: No durians are “mixed” from different varieties. What you see is what you get.
- Every fruit is hand-picked, quality-checked, and served with care. Even if there’s a defective piece of fruit, their team will honestly replace it on the spot.
Warm Service & Price Transparency

One common complaint among durian buyers is inconsistent pricing or unexplained markups. But at Durian SG Prime, transparency is paramount.
- The prices displayed on the board are net prices—no hidden fees, no gimmicks. For example:
- Mao Shan Wang: starting from S$18–22/kg, depending on the season and fruit size
- D13: around S$15/kg
- Red Prawn: S$16–18/kg
All durians can be opened on the spot or taken home. They even offer a free vacuum-packing service for customers who want to take durians overseas or home without the pungent odor.
Customer Review: “They Never Lie”
In the age of social media, the voice of the customer is the most powerful weapon. Durian SG Prime is proud that almost all of the reviews they receive—both on Facebook and Google—are positive.
Here are some excerpts from genuine customer testimonials:

“I’ve been a customer at SG Prime for almost 2 years. They’re always honest. I was once given a durian that turned out to be inferior, and they replaced it without asking.”
— Jason L., Bukit Batok
“I’ve never felt cheated here. The prices are clear, and there are no surprises at the cashier.”
— Mei Ying, Ang Mo Kio
“Bring friends from Japan, and SG Prime makes them fall in love with durian! Superb quality, top-notch service!”
— Leonard T., Serangoon
Strategic Location in the Heart of Geylang
Located at No. 123 Geylang Road, Singapore 389223, Durian SG Prime is easily accessible by car and public transportation. It’s only a 5-7 minute walk from Kallang or Aljunied MRT stations.
The Geylang area is known as the “durian of Singapore.” However, among the many options, SG Prime stands out for its consistency and integrity.
What Makes Them “Prime”?

SG Prime Durian takes a different approach:
1. Convenient Online Ordering System
Through their official website and WhatsApp, customers can order durians in real time, choose a delivery date, and even request their preferred flavor—more bitter, sweet, or balanced.
2. Replacement Guarantee
If the durian doesn’t meet expectations (e.g., unripe, rotten, or dry), SG Prime will replace it immediately. No arguments. Simply send a photo or return to the store with your durian.
3. Vacuum Pack & Delivery Service
Durians can be vacuum packed, perfect for souvenirs or air travel. They also partner with local courier services to deliver across Singapore within hours.
4. Well-Trained & Friendly Team
Beyond simply opening a durian, the staff at SG Prime are trained to explain the differences between each durian variety, harvest season, and flavor. Their service makes customers feel comfortable and valued.
Why is Honesty Important in the Durian Business?
The durian industry in Singapore has been tarnished by unethical practices: mixing varieties, raising prices, or replacing bad fruit without permission. This has left many consumers, especially tourists and seniors, hesitant.
SG Prime addresses these concerns with a commitment to transparency. They don’t want customers to just buy once they want them to come back and bring friends.
Other Durian Varieties at SG Prime
While Mao Shan Wang is the star, SG Prime also offers a variety of other equally delicious varieties:
Durian Type | Flavor Characteristics | Price/Kg |
D13 | Soft Sweet | $15-18 |
Red Prawn | Bittersweet, Creamy | $17-18 |
XO | Very Bitter | $18-20 |
Black Gold | MSW Premium Edition | $24-30 |
Tips for Choosing Durian at SG Prime
For those of you new to the world of durian, here are some tips straight from the SG Prime team:
- Look at the skin color: Authentic MSW has a greenish skin with short, pointed spikes.
- Smell the aroma: MSW has a sharp, distinctive aroma.
- Don’t hesitate to ask questions: The SG Prime team is ready to explain the differences in taste and variety.
They even provide “sample testers” of several fruits before you buy. This truly touches transparency.
SG Prime, More Than Just a Durian Shop
In an increasingly fast-paced and competitive world, SG Prime proves that old-school values like honesty, quality, and warm service remain relevant. They’ve even become key drivers for building a long-lasting business.
If you’re looking for fresh Mao Shan Wang durian, excellent service, and fair prices, then SG Prime isn’t just a place to buy durian, it’s a place to build an experience.
Durian SG Prime, Best Durian Seller in Geylang
📍 123 Geylang Road, Singapore 389223
📞 +65 8123 4567
🌐 www.duriansgprime.com
📦 Delivery and vacuum packaging available
🕒 Open daily: 12:00 PM – 11:00 PM